About XITE

Learn what we are all about

With over 14 years of experience in TV, tech development, music licensing, content production and music curation, XITE is dedicated to building the best music video experience in the world. We want to share our passion for music videos with the world and invite people to experience music beyond listening: to see music.

With more than 200 channels curated by music experts in a diverse range of genres, moods, themes and trends, with a focus on discovery, seasonality and cultural relevance, we aim to be the 'source of truth' for what's happening in music videos and be the music video guides customer's trust. XITE is for everyone who loves music videos.

Our product is available on more than 100 million connected televisions, set-top boxes and OTT devices in North-America and Europe.

Latest XITE news

XITE Unveils New Brand Identity

XITE, the leading music video platform reaching over 100 million households worldwide, proudly introduces its entirely new brand identity. This revitalization comes to life through collaboration wi...

Michael Marcagi is this month's XITE Kickstart

Meet Michael Marcagi, the Cincinnati singer-songwriter whose captivating blend of folk and rock has captured hearts far and wide. This month, he’s the XITE Kickstart, shining a spotlight on his rem...

Erin Kinsey and Pommelien Thijs are XITE Kickstart in April

Get ready to dive into a world of musical discovery as XITE proudly presents its April Kickstart artists, featuring the sensational talents of American singer-songwriter Erin Kinsey and Belgian pop...

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