About XITE
Learn what we are all about
With over 14 years of experience in TV, tech development, music licensing, content production and music curation, XITE is dedicated to building the best music video experience in the world. We want to share our passion for music videos with the world and invite people to experience music beyond listening: to see music.
With more than 200 channels curated by music experts in a diverse range of genres, moods, themes and trends, with a focus on discovery, seasonality and cultural relevance, we aim to be the 'source of truth' for what's happening in music videos and be the music video guides customer's trust. XITE is for everyone who loves music videos.
Our product is available on more than 100 million connected televisions, set-top boxes and OTT devices in North-America and Europe.
Latest XITE news
XITE Brings the 4th of July Party to Your Living Room
This Independence Day, XITE brings the party home with 4th of July–themed programming on four music video channels: XITE Classic Country, XITE Country Today, XITE Hits, and XITE Rock x Metal.
Cole Swindell is XITE’s Featured artist for July
In celebration of his latest studio album 'Spanish Moss', Swindell’s newest music video for 'We Can Always Move On' will receive enhanced rotation on XITE Country Today throughout the month.
Maren Morris Shines as XITE’s Featured Artist of the Month
This month, XITE puts the spotlight on Maren Morris. Her new album 'D R E A M S I C L E' features her new single 'carry me through', which you’ll be seeing a lot more of on XITE.