BROOKLYN/AMSTERDAM, July 11, 2025 – R&B superstar GIVĒON has been announced as XITE Featured artist for July, following the release of his highly anticipated sophomore studio album ‘BELOVED’. Alongside the album, he dropped a new music video for ‘I CAN TELL’, which will be seen more often on XITE throughout the month.
‘BELOVED’ marks the end of a brief hiatus for GIVĒON, the platinum-selling and seven-time GRAMMY-nominated R&B star whose debut studio album (Give Or Take) was released in 2022. Known for his soulful sound and emotionally rich lyrics, GIVĒON consistently delivers R&B that resonates, music that’s both intimate and impactful, often paired with visually striking videos that elevate the storytelling.
His latest release, the video for ‘I CAN TELL’, continues that tradition with a polished and emotionally driven visual. You’ll see the video more frequently on XITE throughout July, as GIVĒON is our XITE Featured artist this month.

XITE Featured is XITE's dedicated spotlight for the most exciting and impactful artists of today. Each month, we showcase a new artist across our platforms, giving them unparalleled exposure and connecting their music videos with a global audience. As part of XITE Featured, the artist’s latest music video receives high rotation on our FAST channels and in the XITE TV App, ensuring fans can enjoy their new releases more often and discover the stories behind their music.